Consumer Behavior

Explore the Revealed Preference Theory, originally proposed by Paul Samuelson, to understand how consumer purchasing behavior indicates their preferences. Learn about WARP, SARP, and GARP, and delve into the axioms and criticisms of this economic concept.

Market research is vital for understanding consumer behavior and trends. Discover how it can benefit businesses in shaping product strategies, identifying target markets, and gaining competitive edges.

Discover the strategies and nuances of price discrimination, wherein companies charge different prices for the same product or service based on market dynamics, customer segmentation, and demand elasticity.

Dive deep into the world of Mowing in the Lawn Daydreams.

Discover the secrets behind total utility, a key concept in understanding consumer behavior. Learn how it shapes economic demand, guides rational choice, and integrates with the law of diminishing marginal utility.

Explore the essentials of consumer goods, including their types, marketing strategies, regulatory aspects, and latest trends in the e-commerce era.

Dive into the intricacies of the demand curve, a fundamental economic tool, and understand its critical role in pricing and consumer behavior.

Discover the profound impact negative news can have on markets and economies through the headline effect, and strategies to manage its influence.

Discover the importance of marginal benefit, how it affects consumer choices and company strategies, and the principle of diminishing marginal benefits.

Explore the concept of Marginal Propensity To Consume (MPC) and understand its significance in economics, its calculation, and its crucial role in economic policies.

Learn all about price elasticity of demand, its measurement, and key factors influencing it. Explore examples of elastic and inelastic products and understand their importance in decision-making.

Explore the concept of price sensitivity, its measurement, significance, and influence on purchasing behavior. Gain valuable insights into how firms and consumers respond to pricing changes.

Explore the concept of procyclic economic indicators, how they impact the market and consumer behavior, and why forward-thinking is essential to mitigate bust cycles.

Dive deep into the world of Consumer Packaged Goods (CPG), a critical sector in the economy, and understand their nuances, market dynamics, and examples that impact our daily lives.

Explore the concept of economic value, how it's determined, and its critical role in setting prices for goods and services.

Dive deep into the realm of Behavioral Economics and discover how human psychology influences economic decisions, shaping markets and personal financial outcomes.

Delve into neoclassical economics, a theory emphasizing supply, demand, and consumer perception. Discover its fundamentals, criticisms, and real-world applications.

Understand the essence of brand awareness, how it works, and the best ways to establish it through modern and traditional methods.