What Is Green Monday?
Green Monday is one of the retail industry’s busiest shopping days, representing the day many shoppers rush to purchase last-minute holiday gifts and seize incredible deals. Falling on the second Monday of every December, Green Monday was coined by retail giant eBay, highlighting a crucial period for online shopping and showcasing the value and savings offered to consumers.
Key Takeaways
- Green Monday, observed on the second Monday in December, is one of the heaviest retail shopping days in the United States.
- eBay introduced the term in 2007 after identifying it as a day of particularly high sales.
- Major holiday shopping days include Black Friday, Cyber Monday, and Green Monday, each contributing to the most profitable retail period of the year.
Understanding Green Monday
eBay laid claim to the term Green Monday in 2007 after recognizing the second Monday of December as one of its peak sales days. Known informally as Cyber Monday 2, Green Monday driven by online eagerness for last-minute deals.
The term ‘green’ in Green Monday may symbolically relate to economic profits or to a more sustainable shopping approach, like purchasing online instead of driving to stores. While Green Monday doesn’t quite reach the hype of Black Friday or Cyber Monday, it has become a significant retail event, proudly promoted by big-box stores, and leading e-commerce giants like Amazon and Target. Many retailers leverage this day to reel in holiday shoppers and clear out end-of-year inventory.
In 2023, Green Monday falls on December 11.
Green Monday vs. Other Retail Days
Green Monday shines in December—weeks before Christmas—though holiday shopping traditionally kicks off the day after Thanksgiving in the United States. While historically concentrated on Black Friday, sales events have stretched over days, weeks, days, and even throughout November thanks to expansive retail strategies.
Catchphrases highlighting key retail drives include:
- Black Friday: The Friday post-Thanksgiving, marking the start of holiday shopping.
- Small Business Saturday: Falling after Black Friday, stimulating small business support.
- Cyber Monday: The Monday following Black Friday dedicated to online shopping.
Black Friday
Retailers unleash markdowns online and offline on Black Friday, with many opening at dawn and some stretching operations into Thanksgiving to edge out competitors. It embodies a major spending spree as people enjoy time off work, often analyzed for insights into the retail industry’s vitality.
Sending Presents
For 2023’s Green Monday, it’s critical to keep shipping cutoffs in mind for holiday gift arrivals.
Small Business Saturday
Falling post-Black Friday, Small Business Saturday promotes support for local and small businesses. Set up in 2010 by American Express, this initiative bolstered localized commerce during hard economic times, covering_services including stores, restaurants, e-commerce, and crafts-personalized_RT, gears within words-security earning environmental spaces ROT notably popped popcorn ops_cxecITING intraIRS_TOW-arries drawing-retawaPh foundation_accounts supporting Eco retailers as salons, mechanics, and caterers to keep traffic local, simultaneously redefining US model IC rep
Cyber Monday
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Green Monday - A Savvy Shopper’s Must-Know
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When Did Green Monday Start?
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Related Terms: Black Friday, Cyber Monday, Small Business Saturday, holiday deals.
References
- eBay. “It’s so eBay Being Green (Monday)”.
- eBay. “eBay Launches Last-Minute Deals Starting on the 10th Anniversary of Green Monday”.
- Office Depot. “How Small Businesses Can Get Their Share of the Green on Green Monday”.
- National Retail Federation. “Record 166.3 Million Shoppers Expected During Thanksgiving Weekend.”
- National Retail Federation. “Winter Holiday FAQs”.
- U.S. Small Business Administration. “Small Business Saturday”.
- United States Postal Service. “Prepping for the Holidays With Important Dates”.
- UPS. “2022 Year-End Holiday Schedule”.
- FedEx. “2022 Shipping Deadlines for Holiday Packages”.
- American Express. “Shop Small With American Express”.
- Insider Intelligence. “US Holiday Shopping 2021”.
- National Retail Federation. “Record 196.7 Million Consumers Shop Over Thanksgiving Holiday Weekend”.
